Even bio can be fun: we started from this concept to design and produce the new integrated communication campaign for Recoaro Chinotto, Limonata and Aranciata Bio Drinks. With a fresh, modern and ironic tone of voice, the campaign underlines the “miraculous” union between the sparkling and the healthy side of Bio: “Come Bio le ha fatte” (“As Bio made them”) is the original claim of the creative proposal to enhance the product exceptionality. Focused on the Triveneto area with large format billboards in the main city centers and on the most important local radio stations, with the new web series consisting of two episodes featuring Federico Tolardo and Annalisa Aglioti (directed by Claudio Di Biagio) available on the site http://bio.recoaro.it/, on Recoaro social media and on the most important Italian circuits thanks to an important digital display planning managed by Glebb&Metzger Group.
Creative Director: Andrea La Brasca
Client Director: Elio Pecorini
Copy: Michele Pieri – Alice Rabajoli
Art: Andrea Coppola – Martina Colli
Account Executive: Veronica Cantono
Social Media Manager: Mariangela Durante
Web developer & Digital Media: Tandù
Video production: Grey Ladder
Photography: Giorgio Cravero
For the third year running, Glebb&Metzger Group has been involved in the concept, creation and media relations activity for the kick-off event at the San Siro Stadium in Milan of the Italian edition of the 5v5 Gatorade®, the amateur five-a-side football tournament...
54 events, 130 speakers and over 1200 participants: these are the numbers of the first edition of the Torino Digital Days, a project created by us as Glebb&Metzger Group with Bonobo Events. Bringing to Turin four days of talks, meetings and workshops and events...
We are proud to present the first edition of Torino Digital Days, a project that we as Glebb&Metzger Group have created together with our partner Bonobo Events bringing to Turin an event that was missing. February 6-9 we will make you experience the digital...